Wil's Rant

Businesses continue to increase their support for the environment. We have seen a lot of action in response to campaigns by Greenpeace among the corporate world. Many firms are now pledging safer manufacturing and increased recycling. Add to this the increasing pressure from business to meet Kyoto targets. This is the way the environment will really be saved. More and more people are making our planet a priority. That makes it more profitable for companies to do the same. Are you listening Kimberley-Clark. I won't buy Kleenex until this company stops cutting old-growth forests. The plan to save our planet is starting to pick up some momentum now. The question is whether it will speed up to the point where it overtakes the damage we have made.